Building a professional business plan
This course will show you how to build out a business plan using defined planning headings. We will work our way through the headings or elements, to construct an investment-worthy business plan & blueprint.
What is the Business Plan
FREE PREVIEWCourse Objectives
FREE PREVIEWCourse Index and Presentation Format
Quiz 1 : Introduction
Overview of Business Plan
FREE PREVIEWBusiness Plan Elements
Information & Data Headlines by Element
Quiz 2: Business Plan Structure & overview
Lesson Outline & Overview
FREE PREVIEWTerminology
Financial Plan Theory
Financial Plan- workings & calculations overview
Financial Plan & Model - Teaching approach
Case Study: backstory & data
Financial Plan Model- Set-up & Layout
Quick tour of Google Sheets
Test Scenarios & WHAT-IFS
Build-out of copy spreadsheet model
Build-out of copy spreadsheet model [2]
Build-out of copy spreadsheet model [3]
Build-out of copy spreadsheet model [final]
Financial modelling [spreadsheet] wrap up
Sensitivity Analysis & Risk Theory
Sensitivity Graph
Financial Plan and Budget - RECAP & Summary
Quiz 3: Scenario planning, the model & the financial Plan
Lesson Outline & Plan
Populating the Elements [narrative & other support data]
FREE PREVIEWElemental headlines & data features
Executive Summary Heading [Element]
Products & Services Heading [Element]
Markets & Marketing Strategy Heading [Element]
Customers Heading [Element]
Financial Plan & Budget Heading [Element]
FREE PREVIEWBusiness Plan Heading & Elemental Recap
Bonus: Company & Business Valuation [net-worth]
Bonus: Financial Returns
Case Study & Template
Executive Summary [& case study]
Product and Services [& case study]
FREE PREVIEWMarkets and Marketing Strategy [& case study]
Customers Heading [& case study]
Financial Plan and Budgets [& case study]
Appendix and Attachments Content [& case study]
Bonus: content check & data audit
Lesson 3: Summary & RECAP
Quiz 4: Business plan content & headlines
Lesson Overview
Common Challenges
FREE PREVIEWSchedule & implementation project plan
Role of leadership & the business plan
The Business plan-performance management & metrics
Marketing plans & communication keys
Quiz 5: Business plan implementation
Lesson overview
Business plan communications & review
Quiz 6: Business plan & future reviews
The course content aims to teach you ...
Understanding of the business plan and the business planning process
The structure of the business plan and its components parts or elements
The typical content and information features/highlights under each component heading [with examples]
Classic Q&A to extract the appropriate and relevant content
The purpose and structure of the financial model
Scenario planning and WHAT-IF analysis
The construct and hands-on building out of a basic financial model
The implementation of the business plan, the common challenges and recommendations
The annual review of the business plan and communications recommendations
A blueprint in the form of a structured approach to optimize the operations
Whilst the content will make use of frameworks & templates as well as key data headlines & features to construct the basic business plan – the teaching is backed-up & infused with experiential references & practical tools to help the student create a customized & investment worthy proposition
Background and overview of business planning
Building out the business plan using 5 headings or elements framework, namely, Executive summary, Products & services, Markets & marketing, Customer, and Financial plan & budgets
For each of these headings or elements, the course will map out the purpose, and the critical information and data [with example & template] necessary to construct an investment-worthy business plan & blueprint
Typically, the operations will stand or fall on its financial prospects, merits & performance. This is the key, and therefore, there is a special focus concerning the financial metrics including the building-out of a basic spreadsheet model & WHAT-IF ANALYSES which is a critical tool to optimize your targets, and financial goals
Practical measures and tips to implement the plan, and realize its ambitions and targets
A good business plan will map out the operations and profits over a 3 to 10 year period. It will highlight profit trajectories and gaps, and enable timely actions and solutions –oftentimes, the solutions will involve extended or longer lead times before it shows a return e.g. a new marketing campaign, or product. If you are starting out, it will confirm or otherwise whether the business will indeed show profits or show reasonable prospects of a profit. The there are the external and compliance requirements, if you are seeking or hoping to seek finance, or already have external finance or fund
Overall, no more than a basic understanding of the financial state, the profits, and returns [of your company], which you would use in the ordinary course of managing your business.
Where you have a competent resource, the short answer is no-you must still however, understand the outputs and results. If you do not have a resource, or cannot afford one, I would strongly recommend that you familiarize yourself with these very valuable tools which will save you lots of time, and can often mean the difference between success and failure.
Insofar as the construct of the business plan is concerned, it will depend on a number of factors such as the level of detail, your proficiency, the size and complexity of your company, amongst other things – having said this, to construct a straightforward & basic plan generally, will take less than a week In terms of the results, again will hinge on the complexity of the actions, projects and solutions-typically though there will be some quick wins and of course, the long lead time projects
Unfortunately, this can and does happen. In this instance, clearly there might be no benefit [or additional profits] in terms of the ongoing business operations. Of course, the planning can also alert you to impending or future disaster-which might be averted with timely actions such as austerity measures, business or branch closure, or product discontinuation.
TO OPTIMIZE YOUR BUSINESS OPERATIONS STARTING TODAY